Members: HSMAI classifies its members into three classifications - Professionals in the hotel and travel industries; Vendors in the hospitality industry; as well as Students and Universities Summary: Committed to growing business for the hotel, event and travel industry and their partner, and is the industry's leading advocate for intelligent, sustainable revenue growth on a local, national and European level. Provides practical tools, insights and expertise to enable knowledge sharing, professional development as well as fuel sales, marketing and optimize revenue Content: Informational website with introduction to organization, list of staff members, news and blog sections, events, and more