Regional Focus

  • Size: approximately 692 members Activity Level: Irregular (1-2 posts per month) Summary: Network of people responsible for sales and marketing, as well as business developers who share the passion for creating organic growth and optimizing the commercial functions of their company Participation in the network is non-binding and free of charge. Opportunity to meet people from organizations with the same challenges as your own, and you will have the opportunity to share experiences with peers Consulting group with 8 offices in 5 countries - Denmark, Sweden, Norway, Germany and Switzerland
  • Commerzial helps global companies improve sales and marketings results and customer interations throughout any level of any organization. Help create a path towards commercial excellence and improve profitability, efficiency and customer satisfaction Four main disciplines with their own various sub-sections: 1. Sales Transformation 2. Go-to Market Strategy 3. Commercial Policy 4. Commercial Capabilities
  • The Deloitte website contains a section with "Insights on Customer and Marketing", which is a Content Marketing Portal with various articles distributed over 6 sections 1) Customer & Marketingt 2) Customer & Applied Design 3) Advertising, Marketing & Commerce 4) Digital Customer 5) Consulting and 6) Customer of the Future
  • DigiMind provides intelligence software to help to fully understand consumer insights, the competitive environment, and the market trends. It is classfied as a Sales Expert that helps on Marketing Campaign Management.
  • By using solution from Digimind, Carrefour's digital team accurately evaluate real time ROI of key campaigns in terms of visibility, buzz, and share of voice. This case is therefore classified as a Sales Expert that leverages Social Listening to help on Marketing Campaign Management. Using Digimind has allowed Carrefour to continue to offer a valuable shopping experience to their customers by adapting to their needs.
  • Members: ESMA is open to professional agents, distributors and manufacturers and all sales and marketing organisations that manufacture or handle packaged consumer goods. Summary: ESMA promotes the discussion of trade between manufacturers and distributors across the entirety of Europe and the rest of the World. We are a world leading distributor manufacturer organisation who are pro-active in ensuring our members gain a global understanding of the value chain. Their mission is to stimulate the exchange of ideas, offer superior information and knowledge transfer, and to represent the interests of our members by highlighting their contributions to the value chain and marketplace and we talk on their behalf. Content: Informational website with introduction to organization, member directory, news and events, events such as trade fairs, etc.
  • By using AI solutions from Fusemachines, a US based publicaly traded eccomerce company has been able to reach their goal of providing accurate product matches to their customers. This case is therefore classified as a Sales Expert that helps in CPQ.
  • Members: HSMAI classifies its members into three classifications - Professionals in the hotel and travel industries; Vendors in the hospitality industry; as well as Students and Universities Summary: Committed to growing business for the hotel, event and travel industry and their partner, and is the industry's leading advocate for intelligent, sustainable revenue growth on a local, national and European level. Provides practical tools, insights and expertise to enable knowledge sharing, professional development as well as fuel sales, marketing and optimize revenue Content: Informational website with introduction to organization, list of staff members, news and blog sections, events, and more
  • Size: approximately 976 members (May 2021) Activity Level: Irregular - several posts a month Summary: Group that aims to grow excellence throughout the sales operational process to help selling professionals and their organizations maximize their efforts IES serves as the center of actionable best practices, insights, proprietary data, tools, advisory services, thought leadership, and recognition that enable organizations to achieve high performance in the area of Sales & Business Development IES holds annual awards ceremony, home for some of the top thought leaders throughout the Sales and Business Development process, as well as various membership programs with podcasts, webinars, newsletters and seminars.
  • Jeff Davis' personal profile who aims to birdge the gap between marketing and sales to create a powerful synergy that is effective at converting buyers into customers
  • The L.E.K. website explains their prorpeitary framework, and provide several Customer cases. The L.E.K. framework consist of three main components: 1) Customer Targeting and Value Proposition 2) Go-to-Market & Commercial Organization and 3) Sales & Marketing Effectiveness
  • The McKinsey's website contains a section with "Insights on Marketing and Sales", which is is a Content Marketing Portal with various articles distributed over 7 sections: 1) Consumer insights and analytics, 2) customer experience and loyalty, 3)digital marketing and multichannel, 4) marketing and brand strategy, 5) Marketing organization & Operations, 6 pricing, and 7) sales

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