AI for Sales

  • By using a solution from Anaplan, Vodafone is basing their Sales Planning om the most up-to-date data available from their sales funnel in CRM. This case is therefore classified as a Sales Expert that helps to create an accurate Sales Plan. It has brought together Sales, Finance and Operations to collaborate and plan using the same data and has provided a faster and more automated sales planning as a result.
  • By using a solution from Anaplan, Activision is managing their trade promotions planning by giving their planners real-time accurate data. This case is therefore classified as a Sales Assistent that helps to bring together all relevant data, and eliminates the tasks of a planner that were previously done in a manual spreadsheet. It has helped Activision to increase their planner producivity.
  • By using a solution from Tubular, Spin Master is adapting their Marketing content strategy on insights from data (video intelligence). This case is therefore classified as a Sales Coachs that helps to adapt content strategy to the latest trends and provides a benchmark. It has helped Spin Master to increase their engagement rate on Marketing Content.
  • By using a solution from Gong.io, Diligent is able identify opportunies for growth on which a sales rep can be coached. This case is therefore classified as a Sales Coach that helps with Coaching and Training. It helps Diligent to grow their Sales (by improved coaching).
  • By using a solution from Chorus.ai, Zoom is able to prioritize sales calls where coaching is expected to have highest impact. This case is therefore classified as a Sales Coach that helps with Coaching and Training. It helps Zoom to grow their Sales (by improved coaching) and to bring new employees up to speed more quickly.
  • By using a solution from Aviso, Silver Peak is able to forecast revenue based on patterns in data. This case is therefore classified as a Sales Expert that helps with Forecasting. It helps Silver Peak to improve their forecasting accuracy and makes their business outcome more predictable.
  • By using a solution from Tact, Kelly Services is able to document their customer interactions via real-time activity tracking. This case is therefore classified as a Sales Assistant that helps with (Key) Account Managent. It helps Kelly Services to reduce admin time for sellers whilst improving data entry and deeper visibility into sales activity as a result.
  • By using a solution from XANT.ai, Groupon is able to schedule the optimal contact cadence that helps them to close more contracts. This case is therefore classified as a Sales Coach that helps to presribe the next best action on Opportunities.
  • By using a solution from Conversica, Oracle generates leads at scale that have a higher probability of conversion. This case is therefore classified as a Sales Assistant that helps to generate and qualify leads. It helps Oracle to increase the number of sales qualified leads.

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